High quality and low cost : the lean service centre
Year of publication: |
2009
|
---|---|
Authors: | Piercy, Niall ; Rich, Nick |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 43.2009, 11/12, p. 1477-1497
|
Subject: | Lean Management | Lean management | Dienstleistungsqualität | Service quality | Qualitätsmanagement | Quality management |
-
Shortell, Stephen M., (2021)
-
Bielenberg, Ulf, (1997)
-
Riedler, Karin-Katharina, (1997)
- More ...
-
The implications of lean operations for sales strategy: from sales-force to marketing-force
Piercy, Niall, (2009)
-
The implications of lean operations for sales strategy : from sales-force to marketing-force
Piercy, Niall, (2009)
-
Lean transformation in the pure service environment : the case of the call service centre
Piercy, Niall, (2009)
- More ...