Highlighting supply-abundance increases attraction to small-assortment retailers
Yangjie Gu, Yuechen Wu
| Year of publication: |
2023
|
|---|---|
| Authors: | Gu, Yangjie ; Wu, Yuechen |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 99.2023, 3, p. 420-439
|
| Subject: | Assortment size | Personal control | Product supply | Small retailers | Supply abundance | Einzelhandel | Retail trade | Sortiment | Retail assortment | Lieferkette | Supply chain | KMU | SME |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2023.08.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014461661