Historical research, academic politics and editorial activism
Year of publication: |
2023
|
---|---|
Authors: | Tadajewski, Mark |
Published in: |
Journal of marketing management : JMM ; journal of the Academy of Marketing. - Abingdon [u.a.] : Routledge, Taylor & Francis Group, ISSN 1472-1376, ZDB-ID 2067949-X. - Vol. 39.2023, 9/10, p. 744-755
|
Subject: | History | history of marketing | history of marketing theory | history of marketing thought | theory | Ökonomische Ideengeschichte | History of economic thought | Marketingtheorie | Marketing theory |
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