How anticipated regret influences the effect of economic animosity on consumers' reactions towards a foreign product
Year of publication: |
2019
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Authors: | Khan, Hina ; Daryanto, Ahmad ; Liu, Chihling |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 28.2019, 2, p. 405-414
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Subject: | Consumer behavior | Emotion | Economic animosity | Anticipated regret | Consumer ethnocentrism | Structural equation modelling | Konsumentenverhalten | Consumer behaviour | Herkunftsbezeichnung | Designation of origin | Strukturgleichungsmodell | Structural equation model |
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