Adoption of country-specific business websites : the case of IK small businesses entering the Chinese market
Ahmad Daryanto; Hina Khan, Harry Matley; Ronika Chakrabarti
| Year of publication: |
2013
|
|---|---|
| Authors: | Daryanto, Ahmad ; Khan, Hina ; Matley, Harry ; Chakrabarti, Ronika |
| Published in: |
Journal of small business and enterprise development. - Bingley : Emerald Group Publishing Limited, ISSN 1462-6004, ZDB-ID 2141708-8. - Vol. 20.2013, 3, p. 650-660
|
| Subject: | Country-specific websites | Small businesses | Niche markets | United Kingdom | China | KMU | SME | Website | Großbritannien | Nischenstrategie | Niche marketing strategy |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010127238