How brands determine organizational creativity
Year of publication: |
2009
|
---|---|
Authors: | Ind, Nicholas ; Watt, Cameron |
Published in: |
Corporate creativity : developing an innovative organization. - New York, NY : Allworth Press, ISBN 978-1-58115-656-0. - 2009, p. 103-118
|
Subject: | Markenführung | Brand management | Kreativität | Creativity | Innovation |
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