How do recommender systems lead to consumer purchases? : a causal mediation analysis of a field experiment
Xitong Li, Jörn Grahl, Oliver Hinz
| Year of publication: |
2022
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|---|---|
| Authors: | Li, Xitong ; Grahl, Jörn ; Hinz, Oliver |
| Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 33.2022, 2, p. 620-637
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| Subject: | field experiment | causal mediation analysis | consideration set | consumer purchases | recommender systems | Konsumentenverhalten | Consumer behaviour | Personalisierung | Personalization | Feldforschung | Field research | Experiment |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/isre.2021.1074 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013363086