How do travel agencies obtain a competitive advantage? : through a travel blog marketing channel
Year of publication: |
2011
|
---|---|
Authors: | Huang, Leo ; Yung, Chi-yen ; Yang, Evonne |
Published in: |
Journal of vacation marketing : an international journal. - London : Sage, ISSN 1356-7667, ZDB-ID 1352663-7. - Vol. 17.2011, 2, p. 139-149
|
Subject: | Reisevermittler | Travel agency | Vertriebsweg | Distribution channel | Social Web | Social web | Taiwan |
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