How does customer motivational orientation affect satisfaction?
Year of publication: |
2012
|
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Authors: | Cheung, Fung Yi Millissa ; To, Wai Ming |
Published in: |
Journal of financial services marketing : JFSM. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 1363-0539, ZDB-ID 1443521-4. - Vol. 17.2012/13, 2, p. 135-147
|
Subject: | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Bank | Macau |
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