How going green builds trusting beliefs
Year of publication: |
2022
|
---|---|
Authors: | Jørgensen, Sveinung ; Pedersen, Lars Jacob Tynes ; Skard, Siv E. Rosendahl |
Published in: |
Business strategy and the environment. - New York, NY [u.a.] : Wiley, ISSN 1099-0836, ZDB-ID 2025936-0. - Vol. 31.2022, 1, p. 297-311
|
Subject: | sustainability | consumer behavior | experiment | innovativeness | trust | trusting beliefs | Experiment | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence |
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