How important are real-time communications in TV watching? : a case of AfreecaTV in Korea
Kyung Jin Nam, Youngsun Kwon (Department of Department of Business and Technology Management, KAIST, Republic of Korea)
| Year of publication: |
[2015]
|
|---|---|
| Authors: | Nam, Kyung Jin ; Kwon, Young-Sun |
| Published in: | |
| Publisher: |
Madrid : International Telecommunications Society (ITS) |
| Subject: | Online Live Video Streaming | Interaction | Audience Satisfaction | Real-time Communication | Viewing Motives | AfreecaTV | Südkorea | South Korea | Kommunikation | Communication | Kundenzufriedenheit | Customer satisfaction | Interne Kommunikation | Internal communication | Online-Marketing | Internet marketing | Mediennutzung | Media usage |
| Extent: | 1 Online-Ressource (circa 26 Seiten) Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzbeitrag ; Conference paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Other identifiers: | hdl:10419/127169 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011446408