How retailing cues influence shopping perceptions and behavior
Year of publication: |
2020
|
---|---|
Authors: | Grewal, Dhruv ; Roggeveen, Anne L. ; Beitelspacher, Lauren Skinner |
Published in: |
The Routledge companion to consumer behavior. - London : Routledge, Taylor & Francis Group, ISBN 978-0-367-65617-1. - 2020, p. 291-303
|
Subject: | Konsumentenverhalten | Consumer behaviour |
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