How some Japanese firms have succeeded against low-cost competitors in emerging markets
Year of publication: |
2012
|
---|---|
Authors: | Shintaku, Junjirō ; Amano, Tomofumi |
Published in: |
Global strategies for emerging Asia. - San Francisco, Calif. : Jossey-Bass, ISBN 1-118-21797-7. - 2012, p. 87-113
|
Subject: | Japan | Schwellenländer | Emerging economies | Multinationales Unternehmen | Transnational corporation | Wettbewerbsstrategie | Competitive strategy | Internationaler Wettbewerb | International competition |
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