How Strong and Generalisable is the Generation Y Effect? A Cross-Cultural Study for Wine
Year of publication: |
2012
|
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Authors: | Mueller Loose, Simone |
Other Persons: | Remaud, Herve (contributor) |
Publisher: |
[2012]: [S.l.] : SSRN |
Subject: | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Vergleich | Comparison | Frankreich | France | Deutschland | Germany | Großbritannien | United Kingdom | Altersgruppe | Age group | Nordamerika | North America | Alkoholkonsum | Alcohol consumption |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: International Journal of Wine Business Research, Vol. 23 No. 2, pp. 125-144, 2011 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2011 erstellt Volltext nicht verfügbar |
Source: | ECONIS - Online Catalogue of the ZBW |
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