How to write up case-study methodology sections : editorial
Year of publication: |
2021
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Authors: | Lindgreen, Adam ; Di Benedetto, C. Anthony ; Beverland, Michael B. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 96.2021, p. A7-A10
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Subject: | Best practice | Case study | Guidelines |
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