How tourist information drives promotional efforts : a case study of the Greater Miami Convention and Visitors Bureau
Roberta Marques de Sousa, Mateus José Alves Pinto, Marcia Shizue Massukado Nakatani and Ewerton Lemos Gomes
Year of publication: |
2022
|
---|---|
Authors: | Sousa, Roberta Marques de ; Pinto, Mateus José Alves ; Nakatani, Marcia Shizue Massukado ; Gomes, Ewerton Lemos |
Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 28.2022, 4, p. 524-535
|
Subject: | destination management and marketing organizations | Greater Miami Convention & Visitors Bureau | market research | Tourism | tourist information | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management | Tourismuswirtschaft | Tourism industry | Urlaubsverhalten | Holiday behaviour | Tourismus | Marktforschung | Market research |
Saved in:
Online Resource
Saved in favorites
Similar items by subject
-
Using a market basket analysis in tourism studies
Vavpotič, Damjan, (2021)
-
Disparities in tourism demand of UNESCO destinations
Pachrová, Stanislava, (2018)
-
Jeuring, Jelmer Hendrik Gerard, (2017)
- More ...