Using a market basket analysis in tourism studies
Damjan Vavpotič, Karmen Knavs, Ljubica Knežević Cvelbar
| Year of publication: |
2021
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|---|---|
| Authors: | Vavpotič, Damjan ; Knavs, Karmen ; Knežević Cvelbar, Ljubica |
| Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage Publishing, ISSN 2044-0375, ZDB-ID 2026139-1. - Vol. 27.2021, 8, p. 1801-1819
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| Subject: | destination management | market basket analysis | tourists visitation | web-generated data | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Tourismus | Tourism | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Urlaubsverhalten | Holiday behaviour | Kundenanalyse | Customer analysis |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1354816620944264 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012794883