How to identify and prioritise factors affecting the designing of innovative strategies in insurance industry based on the blue ocean approach by FDAHP and SEM
Mohammad Hossein Khasmafkan Nezam
Year of publication: |
2019
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Authors: | Nezam, Mohammad Hossein Khasmafkan |
Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 20.2019, 4, p. 431-464
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Subject: | innovation | innovation strategy | blue ocean strategy | value innovation | insurance industry | Innovationsmanagement | Innovation management | Innovation | Versicherung | Insurance |
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