Identifying key factors affecting consumers' choice of wealth management services : an AHP approach
Year of publication: |
2011
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Authors: | Yu, Vincent F. ; Ting, Hsiu-I |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 31.2011, 5/6, p. 929-939
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Subject: | Anlageberatung | Financial advisors | Dienstleistungsqualität | Service quality | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis | AHP-Verfahren | AHP approach | Schwellenländer | Emerging economies | Taiwan |
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