Identifying optimal rapport-building behaviors in inducing patrons' emotional attachment in luxury restaurants
Year of publication: |
2014
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Authors: | Hyun, Sunghyup Sean ; Kim, Insin |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 38.2014, 2, p. 162-198
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Subject: | rapport-building behavior | emotional attachment | dedicational behaviors | luxury restaurants | relationship marketing | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Emotion | Luxusgüter | Luxury goods | Beziehungsmarketing | Relationship marketing |
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