Image repair theory in the context of strategic communication
Year of publication: |
2015
|
---|---|
Authors: | Benoit, William L. |
Published in: |
The Routledge handbook of strategic communication. - New York, NY. [u.a.] : Routledge, ISBN 0-415-53001-6. - 2015, p. 303-311
|
Subject: | Firmenimage | Corporate reputation | Krisenmanagement | Crisis management | Öffentlichkeitsarbeit | Public relations | Kommunikation | Communication | USA | United States | Theorie | Theory |
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