Impact of company and country antecedents on B2B buyer perceived supplier performance
Jashim Uddin, Gregory Elliott and Shehely Parvin
| Year of publication: |
2022
|
|---|---|
| Authors: | Uddin, Jashim ; Elliott, Gregory ; Parvin, Shehely |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 37.2022, 9, p. 1835-1851
|
| Subject: | B2B buying behavior | Company image | Country image | Intermediate goods | Product country image | Supplier performance | Lieferantenmanagement | Supplier relationship management | Herkunftsbezeichnung | Designation of origin | B-to-B-Marketing | Business-to-business marketing | Markenimage | Brand image | Konsumentenverhalten | Consumer behaviour | Lieferkette | Supply chain | Internationales Marketing | International marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-04-2021-0217 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013401984