Extent:
XV, 264 S.
Ill., graph. Darst.
24 cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors
Language: English
Notes:
Includes bibliographical references and index. - Enth. 17 Beitr.
Introduction / Colin Gray and Salvatore Zappalà -- Stage models of ICT adoption in small firms / Colin Gray -- Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati -- Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappalà and Guido Sarchielli -- Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen -- E-business and small firms in London / Jane Tebbutt -- The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins -- E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner -- Internet marketing and the Portuguese marketplace / Rute Xavier and Francisco Costa Pereira -- E-marketing adoption in organizations / Abdel Monim Shaltoni -- World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford -- Website usability : cognitive versus activity theory approaches / Elvis Mazzoni -- Consumption on the Internet / Laura Sartori -- Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler -- Risk perception in online shopping / Marco G. Mariani and Salvatore Zappalà -- The fun side of the Internet / Daniele Scarpi -- Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini -- Conclusions : common themes and future perspectives / Salvatore Zappalà and Colin Gray
ISBN: 0-7546-4416-2 ; 978-0-7546-4416-3 ; 978-0-7546-4416-3
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10003301619