Impacts of advertisements that are unfriendly to women and men
Year of publication: |
2012
|
---|---|
Authors: | Van Hellemont, Corine ; Bulck, Hilde van den |
Published in: |
International journal of advertising : the quarterly review of marketing communications. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0261-9903, ZDB-ID 83205-4. - Vol. 31.2012, 3, p. 623-656
|
Subject: | Werbung | Advertising | Geschlechterdiskriminierung | Gender discrimination | Werbewirkung | Advertising effects | Kulturelle Identität | Cultural identity | Soziale Werte | Social values | Belgien | Belgium |
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