Impacts of reputation for quality on perceptions of company responsibility and product-related dangers in times of product-recall and public complaints crises : results from an empirical investigation
Year of publication: |
2010
|
---|---|
Authors: | Grunwald, Guido ; Hempelmann, Bernd |
Published in: |
Corporate reputation review : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1363-3589, ZDB-ID 2119854-8. - Vol. 13.2010/11, 4, p. 264-283
|
Subject: | Produktqualität | Product quality | USA | United States | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Reputation |
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