Implicit understandings in channels of distribution
Year of publication: |
1985
|
---|---|
Authors: | Shugan, Steven M. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 31.1985, 4, p. 435-460
|
Subject: | Vertriebsweg | Distribution channel |
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