Improving retailer profitability with self-service technologies throughout all sales phases : the role of the business model
Year of publication: |
2012
|
---|---|
Authors: | Rudolph, Thomas ; Schröder, Thomas ; Böttger, Tim |
Published in: |
European retail research. - Wiesbaden : Springer Gabler, ISSN 1867-8785, ZDB-ID 2464915-6. - Vol. 26.2012, 1, p. 95-122
|
Subject: | Selbstbedienung | Self-service | Geschäftsmodell | Business model | Rentabilität | Profitability | Einzelhandel | Retail trade |
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