Including customers in health service design
Year of publication: |
2013
|
---|---|
Authors: | Perrott, Bruce E. |
Published in: |
Health marketing quarterly. - Philadelphia, Pa. : Taylor & Francis, ISSN 0735-9683, ZDB-ID 639428-0. - Vol. 30.2013, 2, p. 114-127
|
Subject: | customer orientation | codesign | service-dominant logic | health service design | Gesundheitswesen | Health care system | Beziehungsmarketing | Relationship marketing | Service-Dominant Logic | Service-dominant logic | Dienstleistungsqualität | Service quality | Dienstleistungsinnovation | Service innovation |
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