Incorporating photovoice in the marketing curriculum to increase cultural competence
Meghan E. Pierce and Jaime L. Longo
| Year of publication: |
2020
|
|---|---|
| Authors: | Pierce, Meghan E. ; Longo, Jaime L. |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. : Sage, ISSN 1552-6550, ZDB-ID 2020298-2. - Vol. 42.2020, 1, p. 76-86
|
| Subject: | photovoice | diversity | inclusion | experiential learning | Diversity Management | Diversity management | Lehrplan | Curriculum | Kompetenz | Competence | Betriebswirtschaftsstudium | Graduate business education | Marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0273475319878825 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012216699