Industrial buying as consumer behavior or the repressed revolution
Year of publication: |
1969
|
---|---|
Authors: | Feldman, Wallace ; Cardozo, Richard N. |
Published in: |
Sales strategy : cases and readings. - New York/N. Y. : Appleton-Century-Crofts. - 1969, p. 206-219
|
Subject: | Betriebsmaterialwirtschaft |
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