Influence of negative age stereotypes and anti-aging needs on older consumers’ consumption-coping behaviours: A qualitative study in South Korea
Year of publication: |
2018
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Authors: | Bae, Hyeyoon ; Jo, Sang Hyun ; Han, Semi ; Lee, Euehun |
Published in: |
International Journal of Consumer Studies. - Wiley, ISSN 1470-6423, ZDB-ID 2141394-0. - Vol. 42.2018, 3 (08.02.), p. 295-305
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Publisher: |
Wiley |
Saved in:
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