Influence of psycho-demographic variables of customers on their expectations and satisfaction towards retail store image attributes
A. Anuradha
| Year of publication: |
2017
|
|---|---|
| Authors: | Anuradha, A. |
| Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 14.2017, 4, p. 439-459
|
| Subject: | activities | interests | lifestyle psychographics | demographics | store attributes | store image | expectation | satisfaction | store loyalty | structural equation model | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Firmenimage | Corporate reputation | Beziehungsmarketing | Relationship marketing | Strukturgleichungsmodell | Structural equation model | Einzelhandel | Retail trade | Lebensstil | Lifestyle |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011863338