Influence of servicescape stimuli on word-of-mouth intentions : an integrated model to indigenous restaurants
Year of publication: |
2021
|
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Authors: | Chao, Ren-Fang ; Fu, Yi ; Liang, Chia-Hsiang |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 96.2021, p. 1-11
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Subject: | Authenticity | Emotion | Experiential value | Interaction effect | Servicescape | Word-of-mouth intentions | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Gastronomie | Restaurant industry | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction |
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