Influence of solitary or commensal dining advertisements on consumers' expectations of and attitudes toward foods and restaurants
Chujun Wang, Zhenhua Zhao, Xiaoang Wan
| Year of publication: |
2022
|
|---|---|
| Authors: | Wang, Chujun ; Zhao, Zhenhua ; Wan, Xiaoang |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 104.2022, p. 1-10
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| Subject: | Commensal eating | COVID-19 | Expectations | Priming | Restaurant advertisements | Solitary dining | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Werbung | Advertising | Coronavirus | Werbewirkung | Advertising effects |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2022.103230 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013255923