Extent: | XX, 393 S. Ill., graph. Darst., Kt. 24 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Fallstudie ; Case study |
Language: | English |
Notes: | Literaturverz. S. [345] - 354. - Internetadr.-Verz. S. [371] - 375 |
ISBN: | 978-3-642-04213-3 ; 978-3-642-04214-0 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003874924