Innovation in the Cultural and Creative Industries

Cover -- Half-Title Page -- Title Page -- Copyright Page -- Contents -- Introduction -- I.1. Definition, characteristics and scope of CCIs -- I.2. Innovative strategies at the heart of CCIs -- I.3. Summaries of the chapters and the structure of the book -- I.4. References -- 1. Nintendo in the Pursuit of the Blue Ocean -- 1.1. Introduction -- 1.2. Blue Ocean strategy -- 1.3. The video game industry: observation method and characteristics -- 1.3.1. The methodological system -- 1.3.2. The video game industry: a presentation -- 1.4. Nintendo's strategy: mixed results2 -- 1.4.1. A spectacular recovery -- 1.4.2. How can recovery be achieved? -- 1.5. What lessons can be learned from Nintendo's strategic directions? -- 1.5.1. The Nintendo Wii: a case study of Blue Ocean strategy? -- 1.5.2. Sailing on the blue ocean: how far? -- 1.5.3. The launch of the Switch: a return to the fundamentals of the Blue Ocean strategy? -- 1.6. Conclusion -- 1.7. References -- 2. Omnichannel Innovations in the Bookstore Business: The Case of the Libraires Ensemble Group -- 2.1. Introduction -- 2.2. The transition from multichannel to omnichannel: a strategic innovation -- 2.3. Research methodology -- 2.4. A presentation of the bookstore sector -- 2.5. The analysis of the innovative strategy2 -- 2.5.1. The role of networks in the omnichannel strategy -- 2.5.2. An omnichannel model adapted to the singularities of bookstores -- 2.6. Feedback on concepts and best practices -- 2.7. Conclusion -- 2.8. References -- 3. The Innovative Business Model of Daft Punk -- 3.1. Introduction -- 3.2. The definition of a business model -- 3.3. The business model of the music industry -- 3.3.1. Recorded music -- 3.3.2. Live music -- 3.3.3. Current business models -- 3.4. First historical attempts to break the model -- 3.4.1. Attempts concerning value propositions.