Innovations in marketing communication in the hospitality business in Slovakia during the COVID-19 pandemic
Marcel Lincenyi, Katarina Svejnova Hoesova, Michal Fabus
Year of publication: |
2023
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Authors: | Lincenyi, Marcel ; Hoesová, Katarína Švejnová ; Fabus, Michal |
Published in: |
Marketing i menedžment innovacij : m&mi. - Sumy : [Verlag nicht ermittelbar], ISSN 2227-6718, ZDB-ID 2647971-0. - Vol. 14.2023, 3, p. 230-242
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Subject: | hotel sector | sustainability | pandemic COVID-19 | Slovak Republic | marketing activities | Slowakei | Slovakia | Coronavirus | Epidemie | Epidemic | Hotellerie | Hotel industry | Marketingmanagement | Marketing management |
Saved in:
freely available
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.21272/mmi.2023.3-020 [DOI] hdl:11159/631440 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014375996
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