Extent:
X, 120 S. : Ill., graph. Darst.
Series:
Marketingforschung aktuell. - Nürnberg : GIM, Ges. für Innovatives Marketing. - Vol. 7
Type of publication: Book / Working Paper
Language: German
ISBN: 3-933286-37-9
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004844048