Integer Programming Models for Sales Resource Allocation
Year of publication: |
1980
|
---|---|
Authors: | Zoltners, Andris A. ; Sinha, Prabhakant |
Published in: |
Management Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0025-1909. - Vol. 26.1980, 3, p. 242-260
|
Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Subject: | marketing | marketing: sales force | programming | programming: applications |
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