Integrated communication in the client-bank relationship
Year of publication: |
2006
|
---|---|
Authors: | Bena, Irina |
Published in: |
Management & Marketing. - Economic Publishing House, ISSN 1842-0206. - Vol. 1.2006, 4, 4
|
Publisher: |
Economic Publishing House |
Subject: | relationship marketing | banking | communication | customer relationship management |
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