Integrating employee, customer and shareholder value through an enterprise performance model: an opportunity for financial services
Year of publication: |
2000
|
---|---|
Authors: | Payne, Adrian ; Holt, Sue ; Frow, Pennie |
Published in: |
International Journal of Bank Marketing. - MCB UP Ltd, ISSN 1758-5937, ZDB-ID 2032104-1. - Vol. 18.2000, 6, p. 258-273
|
Publisher: |
MCB UP Ltd |
Subject: | Relationship marketing | Financial services | Value chain | Performance measurement |
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