Integration of the elderly into the design process
Year of publication: |
2011
|
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Authors: | Schmidt-Ruhland, Karin ; Knigge, Mathias |
Published in: |
The silver market phenomenon : marketing and innovation in the aging society. - Berlin : Springer, ISBN 978-3-642-14337-3. - 2011, p. 45-63
|
Subject: | Produktgestaltung | Product design | Ältere Menschen | Elderly people | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration | Deutschland | Germany |
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