Intention to use e-commerce vs physical shopping : difference between consumers in the post-COVID era
Year of publication: |
2023
|
---|---|
Authors: | Higueras-Castillo, Elena ; Liébana-Cabanillas, Francisco J. ; Villarejo-Ramos, Àngel F. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 157.2023, p. 1-12
|
Subject: | COVID-19 | E-commerce | Physical shopping | Segmentation | UTAUT2 | CHAID | Electronic Commerce | Coronavirus | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing |
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