Interactive Effects of Appeals, Arguments, and Competition Across North American and Chinese Cultures

Incorporating service quality into consumer mall shopping decision making: a comparison between English and French Canadian consumers

Laroche, Michel, (2005)

Interactive effects of appeals, arguments, and competition across North American and Chinese cultures

Teng, Lefa, (2009)

Building and testing models of consumer purchase intention in competitive and multicultural environments

Teng, Lefa, (2007)