Interactivity potentials and usage of German press-title web sites : an empirical investigation
Year of publication: |
2004
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Authors: | Gerpott, Torsten J. ; Wanke, Hendrik |
Published in: |
The journal of media economics. - Philadelphia, Pa. : Routledge, ISSN 0899-7764, ZDB-ID 1117236-8. - Vol. 17.2004, 4, p. 241-260
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Subject: | Zeitung | Newspaper | Konsumentenverhalten | Consumer behaviour | Deutschland | Germany | Elektronische Publikation | Electronic publishing | Website |
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