International business research
James P. Neelankavil
| Year of publication: |
2007
|
|---|---|
| Authors: | Neelankavil, James P. |
| Publisher: |
Armonk, NY [u.a.] : Sharpe |
| Subject: | Globalisierung | Globalization | Internationales Marketing | International marketing | Internationale Marktforschung | International marketing research | IT-gestütztes Marketing | Computer-assisted marketing | Wirtschaftsforschung |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] |
| Extent: | XVIII, 467 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index 0706 |
| ISBN: | 0-7656-1772-2 ; 978-0-7656-1772-9 |
| Classification: | Außenwirtschaft: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003339736