International Joint Venture marketing performance and manifest conflict in a developing country context
Year of publication: |
2009
|
---|---|
Authors: | Julian, Craig C. |
Published in: |
International Journal of Trade and Global Markets. - Inderscience Enterprises Ltd. - Vol. 2.2009, 1, p. 41-58
|
Publisher: |
Inderscience Enterprises Ltd |
Subject: | IJV | international joint ventures | marketing performance | manifest conflict | equity participation | discriminant analysis | cross-sectional data | developing countries | Thailand |
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