International market development : the small and medium sized firm’s opportunity or dilemma
Year of publication: |
2015
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Authors: | Rundh, Bo |
Published in: |
Management decision : MD. - Bingley : Emerald Publishing Limited, ISSN 0025-1747, ZDB-ID 411946-0. - Vol. 53.2015, 6, p. 1329-1354
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Subject: | Case studies | Business strategy | Internationalization | Small and medium sized firms | Multinationales Unternehmen | Transnational corporation | USA | United States | Strategisches Management | Strategic management | KMU | SME | Globalisierung | Globalization |
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