International marketing research
Susan P. Douglas; C. Samuel Craig
| Year of publication: |
1983
|
|---|---|
| Authors: | Douglas, Susan P. ; Craig, C. Samuel |
| Publisher: |
Englewood Cliffs, NJ [u.a.] : Prentice-Hall |
| Subject: | Aussenwirtschaftsbetrieb | Industrie | Manufacturing industries | Marktforschung | Market research | Internationales Marketing | International marketing | Forschung |
| Extent: | XIII, 337 S. Ill., graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturangaben |
| ISBN: | 0-13-473159-X ; 0-13-473132-8 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013474698