International marketing strategy
Frank Bradley
| Year of publication: |
1999 ; 3rd ed
|
|---|---|
| Authors: | Bradley, Frank |
| Publisher: |
London [u.a.] : Prentice Hall Europe |
| Subject: | Internationales Marketing | International marketing | Marketingmanagement | Marketing management |
| Description of contents: | Table of Contents [digitale-objekte.hbz-nrw.de] ; Table of Contents [gbv.de] |
| Extent: | xxvi,574p ill |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index. - Previous ed.: 1995 pbk ; : No price : Formerly CIP |
| ISBN: | 0-13-010057-9 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013474838